BizX: Advice from Experts

Diversify Your Family Business

This Month’s Expert: Jean Santos, partner and senior consultant, Business Consulting Resources Among the many things we have learned from the pandemic is the value of diversification and innovation in business. Adding those elements to your family business can be…

Ugly Doesn’t Sell

Why you need to take your brand identity seriously A business is like a book. It’s judged by its cover. These judgments are now being made in split seconds as consumers constantly scroll online, pushing past the estimated 5,000 ads…